Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Service
Identity & Branding, Print
Client
Adonis Oil
Year
2023
Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Service
Client
Year
Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Service
Identity & Branding, Print
Client
Adonis Oil
Year
2023
Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Service
Identity & Branding, Print
Client
Adonis Oil
Year
2023
Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Service
Identity & Branding, Print
Client
Adonis Oil
Year
2023
Adonis Oil
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
Service
Identity & Branding, Print
Client
Adonis Oil
Year
2023
Identity & Branding, Print
Adonis Oil
2023
Service
Identity & Branding, Print
Client
Adonis Oil
Year
2023
Service
Identity & Branding, Print
Client
Adonis Oil
Year
2023
Service
Identity & Branding, Print
Client
Adonis Oil
Year
2023
Visual / Campaign
No-Vaping
Advertising Campaign
for Health Canada.
Objective.
This is an awareness campaign to inform teenagers on the effects of e-cigarettes (vaping) for Health Canada.
Tools.
Adobe Illustrator
Adobe Photoshop
Adode Effects
What I did.
Visual Identity
Campaign Design
Poster Promotion
Co-worker
Rain Liu
Jiaxu Liu
PROCESS
STEP I
Research the influence (negative influence) of e-cigarettes and the harm to the human body, collect information to find inspiration, and integrate this influence into poster design and logo design.
PROCESS
STEP II
Design the logo. For the logo design, the god of death is used as the prototype to upgrade the image, and simple lines are used to outline the intuitive shape. The letter N of the logo word-mark and the scythe after death are integrated into the shape of the e-cigarette so that viewers can feel the theme expressed by the logo at a glance. The theme colours are red and yellow, thus forming a solid contrast and visual impact in colour. After completing the preliminary design with AI, then upgrade the logo material with PS.
PROCESS
STEP III
Poster Design: Use the same footage series as the video to ensure consistency. Determine the text content and layout of the poster. Like the logo, the primary colour of the poster was red, and the harm of some e-cigarette products to the human body was directly reflected in the figures of the poster by PS.
Check the promotion Video and Posters below.👇